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Dorothy I. Mitstifer
© Kappa Omicron Nu Dialogue, 10(2), October, 2000.
Reprinted by permission of Kappa Omicron Nu.
The theme of the October 2000 issue of Knowledge Management
entitled “What’s So Scary about KM?” was the intriguing question
that lead to this article. The cutting edge trend of “knowledge
management” in the business world is a popular approach for
utilizing formal and informal intellectual capital to increase
the effectiveness and quality of work life and the business
enterprise.
Failures Inform
Although a recent survey reported that 80 percent of the
world’s biggest companies have knowledge management efforts
underway, the success rate is low. As a way to develop principles
for managing knowledge, Barth (2000) recounts the failures:
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The Field of Dreams trap – Instead of assuming
that “if you build it they will come” to a project planned
to share knowledge and add to the knowledge capacity of
the organization, there must be a clear problem to solve.
If you don’t have a focus—a problem, don’t do it.
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Lax quality control – A database and a method of collecting
and monitoring knowledge are essential for archiving the
content and conserving it. Intellectual capital must be
accessible to have value.
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Incomplete theoretical framework (understanding just
enough to be dangerous) – The notion of knowledge management
is potent, but the need for a collaborative, sharing culture
is not well understood. New ideas, technologies, and reengineering
of processes are perceived as the secrets to successful
outcomes but do not materialize without the appropriate
culture.
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Fear of commitment – Knowledge sharing and innovation
are often the desired outcomes, but behavior often reflects
the opposite. When professional standing depends on what
one knows that others don’t, there is a negative consequence
to sharing.
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Incompatible networking technology – Electronic compatibility
is an essential foundation for sharing within and across
sites. The ability to communicate easily is a basic necessity.
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The bogeyman – “The concept that unarticulated knowledge
is an asset—like gold, manufacturing equipment, or real
estate—is profoundly wrong. Knowledge is an emergent property
of interpersonal relationships, and the only way to manage
it is to create an environment in which open collaboration
is the norm, not the exception” (Boyd, 2000).
Although there is often more learning from mistakes than
successes, it makes good sense to learn from somebody else’s
mistakes to create principles for success.
KM and Leadership
The relationship of KM to leadership, and particularly Reflective
Human Action, is obvious to this writer. The following leadership
principles are described in KM perspectives as a possible
rubric for success:
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Accept chaos – Similar to the phenomenon of order
coming out of chaos, “knowledge is both a thing and a
capability. . . .Capabilities are more dynamic and more
useful. You don’t manage capabilities like machines because
they constantly evolve. You manage capabilities as an
ecology” (Barth, 2000). Complexity theory helps link organizational
learning and KM.
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Share information – The culture needs to create
mechanisms and trust to support the value of sharing.
Research to extract the values and rule sets by which
a community is organized will provide insight into acceptable
means of sharing information in that setting. Story telling
is being explored as a way of sharing tacit knowledge.
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Develop relationships – “Effective communities
of practice increase . . . social capital: the economic
value of the relationships within an organization” (Eisenhart,
2000). As with leadership, relationships are at the core
of KM.
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Embrace vision – Snowden (2000) states that the
journey is more important than the goal. “All you can
do is decide what direction you are going . . . and create
a sense-and-respond organization that can change direction
if necessary.”
Because of this relationship between leadership and KM, what
are the implications for Kappa Omicron Nu and its mission
of empowered leaders?
KM and Kappa Omicron Nu
Certainly an honor society should value and embrace knowledge
management. The challenge is to value it enough to change
our organizational behavior. As stated above, it isn’t enough
to build and they will come. National Kappa Omicron Nu has
built the structures; now it is time to agree on the clear
problem to be solved.
It is interesting to note that George Washington University
has recently inaugurated a knowledge management graduate certificate
program for masters and doctoral programs. But what are baccalaureate
programs doing to prepare graduates to enter the professional
world and function effectively in knowledge management environments?
Because of the complimentary nature of leadership and KM,
Kappa Omicron Nu has the opportunity to provide leadership
education through utilizing its very own Reflective Human
Action theory to integrate co-curricular and academic goals
in this domain. The writer trusts that this article has made
the case for the problem: How do we prepare graduates to enter
the professional world and function in the era of KM and dependence
on social capital?
References
Barth, S. (2000). The organic approach to
the organization. Knowledge
Management, 3(10), 22-25.
Barth, S. (2000). KM horror stories. Knowledge
Management, 3(10), 37-40.
Eisenhart, M. (2000). Around the virtual water
cooler. Knowledge
Management, 3(10), 49-52.
Knowledge Management: A Durable Asset
Dorothy I. Mitstifer
© Kappa Omicron Nu Dialogue, 10(3),
June, 2001. Reprinted by permission of Kappa Omicron Nu.
The current focus on knowledge management has raised
the credibility of learning and experience as durable assets
for one’s personal and professional development. Experiential
learning and a commitment to life-long learning combine with
information to build capacity.
Knowledge management becomes basic to one’s work in light
of the massive knowledge bases available in this era where
information multiplies so rapidly. Within this environment,
decision making is a highly prized skill for clarifying the
options within a knowledge base. “That is the most typical
problem in every human’s life. We have to get away from this
idea that there is a right answer to find. Knowledge is about
understanding our choices and the consequences of those choices,
then making a decision not about what is right, but about
what we can live with” (Barth, 2000).
Because information plus constraints of theory create knowledge,
it is useful to clarify the important role of these concepts.
Ballard (Barth, 2000) described information as the form of
knowledge that we pay for day by day but theory is what “we
learn and pay for once, then own forever” (p. 26). Information
comes from the questions: why, where, when, and how much.
And theory answers the questions of why, how, and what if.
From a decision-making perspective, there are fewer choices
when knowledge is broad and deep. Knowledge management therefore
is an exercise in decreasing the number of possibilities and
constraining the problem. From clear choices there can be
rational decisions.
Individuals have a durable asset in their ability to manage
knowledge, and this asset is tradable in a career and in life
generally. Curricular and educational reform as well as the
professional development enterprise would do well to consider
how knowledge management could inform practice.
Reference
Barth, S. (2000, November). Toward knowledge-based
computing: A conversation
with KM pioneer Richard L. Ballard. Knowledge Management,
3(11), 25-28.
Knowledge Harvesting
Sound bizarre? Knowledge harvesting is an important notion
in this day and age of team work in organizations and business
and reliance on knowledge management. Because the assets of
institutions reside in the heads of its employees, it makes
sense to harvest expertise to assure utilization of these
assets.
Knowledge harvesting is valuable in so many ways. For example,
an in-house expert suddenly becomes ill; the important functions
of that individual are no longer available. An important task
is assigned to a team; before the team can move forward it
needs to conduct a knowledge audit to determine what other
resources are needed. A retirement is coming up, and the accumulated
skills and expertise will no longer be available. A specialized
body of information can be made available to colleagues across
the country. If expertise is not harvested, others will need
to go through their own trial-and-error experiences to develop
best practices. Although knowledge harvesting is important
for documenting what somebody already knows, it also takes
advantage of insights from unlikely sources because the culture
supports harvesting ideas “on the fly.”
Making tacit knowledge (which people accumulate as they do
their jobs) available is not easy. According to Eisenhart
(2001), there are eight steps in this process:
1. Focus – What knowledge is being sought and why. Strategies
and techniques for eliciting the knowledge will need to be
determined.
2. Find – Who has the knowledge? And what do you already
know about the expertise of this person?
3. Elicit – Interview the expert.
4. Organize – Categorize the content.
5. Package – Assemble in a tangible form.
6. Share – Make the knowledge available (probably in an electronic
repository these days).
7. Apply – Assure that the archived knowledge is accessed.
8. Evaluate and Adapt – Determine the continuing value and
maintain its relevance.
“If knowledge harvesting is to be productive, it must take
place in an environment where people are comfortable with
sharing knowledge” (Eisenhart, 2001, p. 51). Some cultures
do not reward sharing and collaboration; people guard their
knowledge and individual expertise is rewarded. If intellectual
capital is jealously guarded, it can walk out the door at
great loss to the institution. When the culture is supportive,
employees no longer waste time on redundant issues and focus,
instead, on doing new work to add value to the enterprise.
The “information revolution” requires us all to seek ways
to increase the asset value of knowledge. By honoring knowledge
production through scholarship and research, we also place
value on experiential and life-long learning as well as on
continuing personal and professional development. Knowledge
Harvesters: the new professional mantra—what an extraordinary
way to empower Kappa Omicron Nu members!
Reference
Eisenhart, M. (2001, April). Gathering knowledge while it’s
ripe. Knowledge
Management Magazine, 4(4), 48-54.

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